Corporate social responsibility might no longer be a term mainly associated with saving the rain forest or with giving a fair deal to coffee farmers. This well chewed term could soon have a different meaning altogether.
If you want, social media users are similar to coffee farmers. But only in the sense that they work hard for very little. Social media users work for their masters by producing tones of internet content and false relationships and by perform acts of indiscretion and public exposure. Social media sites will be made redundant without hard working users in the same way that coffee chains will struggle to survive without an army of coffee farmers. In fact, social media users are more like cyber-slaves than coffee farmers. Read the full article: Social Media Websites and Corporate Social Responsibility
By: Yair Cohen
Social Media lawyer